Marketing Strategies for Sustainable Client Recruitment and HIV Services

Marketing skills support the long-term success and viability of ASO/CBOs. Experts in HIV service delivery, health promotion, and infrastructure development shared lessons learned, outreach strategies, and ways to improve recruitment and retention of clients.

See also Best Practices for Marketing HIV Services and Recruitment Best Practices on gaining skills and knowledge of multi-faceted marketing perspectives to support your organizational sustainability.

Setting the Stage: Marketing and Sustainability (11:29)

Outreach Marketing (16:49)

Marketing Best Practices (15:32)

Recruitment Strategy (14:;32)

Supporting Files

Slides: Marketing Strategies for Sustainable Client Recruitment and HIV Services - PCDC

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Sustainable Strategies for ASOs and CBOs

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Sustainable Strategies for RWHAP Community Organizations

Marketing Strategies for Sustainable Client Recruitment and HIV Services

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