Digital Marketing Strategies to End the HIV Epidemic
Resource updated 12/20/2023
Resource updated 12/20/2023
Resource updated 12/11/2023
This toolkit provides guidance and best practices on the evaluation of social media/media (SMM) campaigns. The information is meant to serve as a starting point for EHE jurisdictions to help you decide how best to measure the success of your SMM campaigns.
Below, we provide ready-to-use- tools, concrete examples of data metrics that you can expect to receive from your campaign as well as recommended best practices for how to use as well as supplement that data to evaluate your campaign’s success.
Resource updated 09/19/2023
Implementation and evaluation of evidence-informed interventions to reduce HIV-related health disparities and improve health outcomes. Focus on transgender women, Black MSM, behavioral health integration, addressing trauma. TA provided to 26 RWHAP agencies. Project period: 2017-2022.
RWHAP Technical Assistance Provider updated on 03/04/2024
Resource updated 07/19/2024
Resource updated 04/23/2024
Initiative that created four evidenced-informed Care and Treatment Interventions (CATIs) that are replicable, cost-effective, capable of producing optimal HIV care continuum outcomes, and easily adaptable to the changing health care environment. Project period: 2015-2020.
RWHAP Technical Assistance Provider updated on 03/04/2024